Hot Takes | Adam Singer | Substack

Most of you have outsourced parts of your marketing. If your shop isn't doing all of the below, it's a huge red flag you are not working with the right team and it may be time to consider a change...

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Baiting competitors/audiences, drawing attention to their strategies & practices, poking at hot topics are all in the same timeless marketing archetype…

Jul 20

Ensuring data capture and quality are correct is just the beginning ...once you've got that down, learn to report results like a pro

Jul 19

Intelligence and specialized skills are par for the course: we have to find ways to pair them with purpose, opinions and drive -for ourselves and our…

Jul 15

The highest performing digital pros share common traits of scrappiness, can succeed with the absolute basics and are comfortable solving problems in…

Jul 13

Trying to 'game' social media platforms like LinkedIn, Twitter and others with odd spacing, click-bait/copy-paste lists from Wikipedia etc doesn't…

Jul 11

Neuro-linguistic programming [NLP] is contested as actual science. However, I still think it's worth exploring briefly and what takeaways may prove…

Jun 30

Quick, easily skimmable summary of a thought-provoking book for Hot Takes subscribers

Jun 29

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