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Let's put the future of creative fields into the hands of individuals who don't even know what creativity is ...what could go wrong
Adam Singer
4

February 2023

The online ad industry could have avoided much of its current turmoil by simply exercising a greater level of restraint and self-policing. It didn’t.
Adam Singer
4
Anyone who says "there's too many podcasts" etc misses the point of the internet. There actually aren't enough, the correct number is infinite (and…
Adam Singer
3
No one says you "have" to keep doing marketing like your peers, it's not written in any laws of physics...
Adam Singer
3

January 2023

'Virality' and social shares are great, but only if they lead to outcomes. Going viral 1 time could end up in a nothingbuger (and in all likelihood, it…
Adam Singer
1
Consumer behaviors are changing the world quickly and the internet advertising model is rapidly losing its grip on consumers...
Adam Singer
3
Understanding where and when to time-shift is existential for your survival online: personally and professionally. Learn this well and step off…
Adam Singer
1
Someone with 1,000 people who actually care will run circles around someone with 1 million subscribers barely paying attention
Adam Singer
9
Today's tribal zealotry demands people pick a side ...resisting is a superpower
Adam Singer
5

December 2022

Are you shipping work that compounds to a better future for yourself and the world? Today is a great day to start...
Adam Singer
3

October 2022

Lots of folk are in the market for talented digital analytics professionals. Here's a few of my favorite questions to ask potential hires...
Adam Singer
1
Users now frequently consult >10 sources of information prior to making a purchase. These are not the actions of uninformed, barely conscious…
Adam Singer
© 2023 Adam Singer
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